Companies put great effort into building stable relations with their customers and gain their trust. Salesforce is a turnkey business CRM solution that helps you effectively manage your customer base and stay in touch with your customers.
Why the Salesforce Engineering profession is one of the most promising in software development, and where to get the required skills to start? You will find everything in this article.
About Salesforce
After each new release, the capabilities of Salesforce solutions expand and go beyond the usual understanding of a CRM system. Apart from Sales and Service processes, the Salesforce product package covers Commerce, Marketing, Billing, and others. Moreover, Salesforce offers ready-made industrial solutions to optimize work in different directions. Not surprisingly, thanks to such a great variety of products, Salesforce has been holding a leading position in the CRM systems market for several years and helping such well-known companies as PayPal, Bentley, Adidas, and others to conduct business.
What makes Salesforce a standout among other CRM solutions on the market?
Salesforce's outstanding feature is its box-like nature because most of the solution is almost ready, requires practically no modifications, and allows you to configure the system yourself. The company is constantly improving the technology and announces releases of new versions three times a year.
Nevertheless, it is impossible to foresee everything and, sometimes, you must do customization. The platform flexibility allows you to extend the functionality using the object-oriented language Apex, which syntax resembles Java and SOQL—Salesforce-language for data extraction.
What problems a Salesforce Engineer solves?
The Salesforce developer is transforming that box-like solution and optimizes Salesforce as a tool that will help the end-user automate workflows in the future. During the development of a solution, the Salesforce Engineer works both on the back-end and the front-end.
The following tools are often used when working with UI: Visualforce, Lightning Component framework, Lightning flow. Salesforce Engineers are now moving to the Lightning JavaScript framework as a more optimized and top-of-the-line. Lightning Web Components uses current approaches in web development, and the framework itself is similar to the popular Angular and React, which makes it easy to learn for those who are already familiar with the mentioned analogs.
On the back-end side, the Apex (object-oriented Java-based) language is available, which allows you to manipulate the aggregating elements of the platform. Also, in Apex, you can create integrations with third-party services based on HTTP.
What a Salesforce Engineer should be?
Our colleagues have made a list of criteria by which you may be interested in a Salesforce solution in terms of optimizing its functionality and capabilities. For example:
- You are interested in how the customer works, and you want to study their business processes.
- You are someone who prefers to see short development cycles.
- You are ready to master new technologies and business domains.
- You have good communication skills.
- Your English level is A2 or higher.
How to start a career as a Junior Salesforce Engineer
There are many opportunities for learning Salesforce to take your first steps in technology. You can consider the following portals: Trailhead, Partner Learning Camp, Partner Navigator. These portals are a fun way to learn, and students can independently simulate the process.
Also, you can master the profession of a Salesforce Engineer at the EPAM Training Center.
What is next? What are the prospects for a Salesforce Engineer growth?
- You can move both in the direction of development and consulting.
- High-demand specialists and competitive salary.
- Non-typical projects with interesting tasks from the largest companies from all over the world.
- International team, which helps to improve the level of English.
- Availability of our own training platform, which helps achieve a high level of knowledge and skills.
The Salesforce solution has firmly established itself in the cloud CRM market and as a reliable tool for working with customers. The demand for the technology is growing, and the opportunities for its development are very attractive, which guarantees the demand and prospects of the Salesforce Engineer profession.
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